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Innovative Interview with Don Fransko

September 08, 20233 min read

“Your success is your time invested and multiplied by your skill level.”
- Don Fransko, VP of Final Expense -- Innovative Financial Group

Innovative Financial Group's director of Sales and Marketing, Matthew Murray, welcomes the newest member of the TeamIFG family, Don Fransko, Vice President of Final Expense, into the podcast studio for a conversation about a renewed commitment to our agents offering Life products to their clients. 

Matthew Murray reflects upon this as a full circle moment and the first time he met Don Fransko. He is excited about Don's positive impact on the Final Expense market for IFG agents. 

Don added that he is thrilled to be a part of IFG's winning team and ready to meet the challenge set by Tyler Rees to be number one on the Life side again. Don is the person to bring our numbers up, offering exclusive training and new products like the unique opportunity from Bankers Fidelity with excellent compensation, liberal underwriting, competitive rates, social security billing, and an e-app with a decision in minutes.

Great feedback already from agents with this new Bankers Fidelity product! Matthew Murray added that he has created a new LEAD type. Agents can now purchase Final Expense leads with more data: a full page with seven questions, making for a straightforward follow-up and a clear path to the sale. If you're interested in this new FEX Lead, contact admin@leadstoremarketing.com.

Don talks about his start in the industry and the importance of a great platform that helps agents learn, make more money, and grow. Recently, he has been in the IFG studio recording a training series he developed for Life agents coming soon to the IFG University, a big part of our platform. In those segments, Don breaks down essential subjects like Universal Life in an easy-to-understand format. If you are a new agent getting into the business, you want to take advantage of these videos designed to help you succeed over time and double your income. 

Don adds, "Your success is your time invested and multiplied by your skill level. So, some people I have looked at right away who had a high skill level failed because they didn't invest the time. But then there were others with very low skill levels who worked their butt off and are still in the industry. As their skill level went up, and they put in the maximum time invested, they become home run hitters every single week."

Matthew asks Don, "What do you think is the number one reason people fail in the Final Expense/Life insurance business?"

Don answers, "It's belief. They don't believe in themselves." Don reflects on a situation in his career where an agent gave him bad advice based on that agent's lack of belief in a specific area of New Jersey. Don's manager encouraged him to trust and believe in his ability to work with the available leads. Don quickly discovered that the leads were all right. It was the agent with the bad advice! Don went on to have the best week of his career up to that point. 

If you are an agent just starting out building your book of business, take advantage of this podcast—benefit from real insight into what it takes to succeed in Final Expense. Subscribe to the IFG YouTube channel to see more Innovative Interviews and learn from the best in the business. Let's Grow!

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Matthew Murray

IFG's Director of Marketing and Sales

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You've got questions, we have answers. Whether you are a consumer looking for coverage, or an agent wanting to join our team, we can make it happen.

2023 Innovative Financial Group | All Rights Reserved | Terms & Privacy